Document design: what does good design look like?

There’s more to a great leaflet than meets the eye. Our experts know the trade secrets of layout, typography and plain language and avoiding jargon – and they’re well versed in the research evidence on patients’ information preferences.

User-friendly leaflets in a regulatory framework

Medicine leaflets in particular are tightly regulated, and some people will tell you they can never be patient-friendly. Don’t you believe it! We know the regulatory picture so well that we can squeeze a great text into a regulatory pint-pot!
Examples

We’ll help you navigate the template

Many European leaflets are based on a European template that is untested and in parts unreadable! We can tell you just which parts patients have trouble with, and what modifications are acceptable to the authorities.

Multi language leaflets are no problem

Some of the most complex patient information leaflets are those printed in three or more languages. We have plenty of experience with these and can also test in languages other than English.